Offered by Indian Institute of Management Indore
Certificate Programme in Digital Marketing & Strategy (Batch-05)
The Certificate Programme in Digital Marketing & Strategy is designed to offer a thorough understanding of utilizing digital, social media, and mobile applications for marketing purposes.
- Duration
- 12 Months
- Learning format
- Online with Campus Immersion
- Program fee
- INR 2,40,000
- Apply by
- 22 Oct 2023
12 Months
Online with Campus Immersion
INR 2,40,000
22nd Oct 2023
Program Overview
The Certificate Programme in Digital Marketing and Strategy (CPDMS) offered by IIM Indore offers an in-depth exploration of digital media, social media, and mobile applications in the context of marketing and branding. The program's primary objective is to provide participants with a comprehensive understanding of the fundamental marketing concepts and how they can be effectively applied in the digital realm. Throughout the program, participants will gain insights into various relevant applications and tools, develop proficiency in utilizing analytics for marketing assessment, and acquire the skills needed to devise strategic digital marketing campaigns. This holistic approach equips individuals with the knowledge and capabilities to excel in the field of digital marketing.
Curriculum / Course Content
Learning Format and Program Details
Mode of Study
Online with Campus Immersion
Class schedule
Saturday
First Session: 2:30 pm to 3:45 p.m. | Saturday
Second Session: 4:00 p.m. to 05:15 p. m.
Campus classes
3-Day, on-campus immersion at IIM Indore
Duration of the Program
12 Months
Who this program is for?
- Learners with strong passion for emerging technologies and a desire to be at the forefront of innovation can find great value in exploring the synergies between quantum computing and machine learning
- Scientists and academics with an interest in cutting-edge technologies can explore the intersection of quantum computing and machine learning to push the boundaries of their research
- Professionals already working in the field of data science or analytics can expand their expertise by incorporating quantum computing into th
Eligibility Criteria
- Diploma (10+2+3)/Graduate/Post-graduate (or its equivalent) from universities recognised by Association of Indian Universities (AIU) or UGC or AICTE, with minimum 50% aggregate marks in any one of them
- At least 2 years of work experience* post completion of qualifying education
Selection Criteria
Participants will be selected based on their application and overall profile.
Does this program comes with Alumni Status?
Yes
Alumni Benefits
- Communication of brochures and newsletters from IIM Indore
- Access to the IIM Indore Campus Library (onsite access only)
- Official e-mail ID and ID card of the institute
- Disclaimer: Mere successful completion of the programme, application submission, and payment of fee does not entitle a participant to be eligible for Executive Education Alumni status. IIM Indore reserves the right to confer Executive Education Alumni status. IIM Indore reserves the right to modify the above conditions at its discretion at any time without notice. Only the courts at Indore will have the territorial jurisdiction to try any disputes arising in respect of the Executive Education Alumni membership being granted.
Important Dates
| Application Deadline | 22nd Oct 2023 |
|---|---|
| Program Start Date | 9th Dec 2023 |
Fees Details
| Application Fees | INR 2,500 |
|---|---|
| Registration Fees | INR 10000 |
| Program Fees | INR 2,40,000 |
Fees Notes
*GST will be additional as applicable. **Participant, at the time of application, pays ₹10,000 +GST, which includes ₹2,500 towards Application Fee, ₹ 3,500 towards Programme Fee, and Bank Charges of ₹4,200. In case of participants paying fee via NEFT, RTGS, IMPS, Cheque, or DD will get a waiver of 1.5% (maximum ₹4,200) on an overall fee of ₹2,87,400. Only applicable if all payments are made through same mode In case a participant profile is rejected by IIM Indore, ₹7,500 (Bank Charges ₹4,200 only for applicable cases) is refunded to candidate and ₹2,500 of the application fee is non-refundable.
Sample Certificate
Key points about this program.
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12-month online programme for digital marketers and entrepreneurs
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Hands-on, real-time campaign project (capstone project)
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Campus immersion module of 3 days
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IIM Indore Executive Education Alumni status
REQUEST PROGRAM INFORMATION
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About the institute
Indian Institute of Management Indore
IIM Indore, the Indian Institute of Management Indore, has emerged as a rapidly progressing institution in India. It has maintained a consistent position among the top 10 B-schools in the country for several years. With a strong focus on management education, research, and training, IIM Indore adopts participant-centric teaching methods and contemporary pedagogies to uphold its world-class academic standards. The institute is dedicated to developing socially conscious managers, leaders, and entrepreneurs who can drive positive change in society.